The "Rewarded ad" user choice on your Offerwall message gives site visitors the option to watch a short ad and, after successfully completing this task, earn access to your site content. Offerwall implements the rewarded ad format on your behalf, so that no code changes are needed on your site.
To get started, you need to configure an ad unit in the Ad Manager user interface that will be used to serve rewarded ads. This allows you to fully control the ads that will be served. You won't need to edit any of your site's code.
After the Offerwall message is published, the message will rely on the selected ad unit to fetch and render a rewarded ad.
Как управлять сообщением Offerwall
Вы можете указать, где, когда и как сообщение Offerwall будет показываться посетителям вашего сайта. С помощью включенных и исключенных URL можно настроить сообщения Offerwall, чтобы они появлялись только на определенных страницах вашего сайта.
Вы также можете задать пороговые значения, чтобы указать период времени, по истечении которого посетители сайта будут видеть сообщение Offerwall. Это поможет не показывать его слишком часто.
Create an ad unit for your rewarded ads
Before your Offerwall can display the rewarded ad user choice, we recommend creating and configuring a separate ad unit to serve rewarded ads for your Offerwall.
- Create a new ad unit. It’s helpful to include information about the ad unit's location in the name, such as "Rewarded Offerwall Ad Unit".
- Configure the ad unit to correctly serve rewarded ads.
Как включить вариант "Объявление с вознаграждением"
To display rewarded ads for your Offerwall, you need to assign an ad unit to the Offerwall message. You can assign an ad unit when you create a new Offerwall message, or you can update an existing Offerwall.
Complete the following steps to enable the "Rewarded ad" user choice and assign an ad unit to an existing Offerwall message:
- Click Privacy & messaging.
- Click Manage on the Offerwall message type card.
- Click the name of your Offerwall message in the list.
- In the "User choices" section, turn on the Rewarded ad user choice.
- Click the Select ad unit field and select the rewarded ad unit you created in the previous steps.
- Click Manage and configure an entitlement that determines how long to give users site access upon viewing an ad.
- Click Publish to publish the updated Offerwall message.
To view your rewarded ad user choice on the Offerwall as it displays to users, test your Offerwall.
Troubleshoot common rewarded ad user choice issues
Blocking video ads (or other protections)
Rewarded ads can include both video or display ads, so protections configured to block all video ads may inadvertently block rewarded video ads. If you would like to block video ads on your inventory, but allow them for a specific Offerwall rewarded ad unit, create an exclusion on the Offerwall rewarded ad unit.
Setting a very high price floor for your rewarded ad unit
High price floors on the rewarded ad unit may lead to fewer rewarded ads being available for the Offerwall. To configure price floors, click Inventory, and then Pricing rules. We suggest choosing the "Let Google optimize for me" option, setting no price floor, or setting a lower price floor. Review "Unified pricing rules" to learn more about the available options.
