The delivery rates in your Merchant Center delivery settings or product data are lower than the delivery rates shown on your website during checkout.
Delivery costs are a major decision factor for online customers. If you provide delivery costs in Merchant Center that are lower than the costs provided on your website, a person is more likely to abort the checkout process, resulting in low conversion rates.
You should have received an email asking you to update your Merchant Center delivery rates by a certain date so that these values are consistent with those on your website.
You can specify delivery costs at the account level or at the product level. We recommend starting with a delivery setup for the whole account and then using product-level overrides when necessary.
[shipping] attribute value will override the account-level delivery rate.There are many delivery options that you can use to configure your delivery information. If these don't support your current delivery settings, you can slightly overestimate your delivery costs in your Merchant Center product data.
Instructions
Step 1: Ensure that the delivery rates in Merchant Center match those on your website
- Investigate your update process to see what could be causing the problem:
- Check the warning email for examples of products that are affected. Look for a common problem in your product data that could cause these delivery cost mismatches.
- Review the information that you set up in the 'Delivery services' tab on the 'Delivery and returns' page, as well as the delivery
[shipping]attribute rates.
Note: If provided, the delivery [shipping] attribute value will override the account-level shipping rate.
- Once you've addressed the problem, update the information in the 'Delivery services' tab or the delivery
[shipping]attribute (if applicable) in your product data to match your website delivery costs. If you're unable to provide exact delivery rates, you can slightly overestimate the costs provided in Merchant Center.
Step 2: Resubmit your product data
After you've fixed the issue and updated your product data, resubmit it using one of these methods:
Step 3: Request a review
If your account or product gets disapproved, you can either fix the problem and request a review or disagree with the issue and request a review. There may be additional steps that you can take, such as verification options, depending on the issue.
If the review is successful, your issue will disappear. In some cases, there's a limit on how many reviews you can request. This limit will be specified.
If the disapproval remains and you're uncertain about how to proceed, contact us for support.
Need more help?
Take a look at this guided help article: I need help fixing my delivery information in Merchant Center.