YouTube Shorts is a mobile-optimized experience on YouTube that centers around short, vertical, full-screen videos. Shorts ads appear between organic Shorts videos and are immediately skippable by swiping up or down.
YouTube Shorts ads let you connect with a vast, mobile-centric audience. By running ads within the Shorts feed, advertisers can leverage the platform's engaging, short-form video format to deliver impactful messages.
Get started with YouTube Shorts adsReach a vast, mobile-first audience who consume content on their own terms. |
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YouTube Shorts ads: Asset specs and best practicesGuidelines for crafting engaging creatives, leveraging trending audio, and driving conversions in YouTube Shorts. Learn more about YouTube Shorts ads: Asset specs and best practices |
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Campaign types that support YouTube Shorts adsLearn which campaign type best aligns with your marketing goals, and optimize your strategy for maximum impact with YouTube Shorts ads
Learn more about Campaign types that support YouTube Shorts ads |
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About YouTube Shorts ads Performance ReportingUnderstand the Performance of your YouTube Shorts ads with detailed reporting. Track key metrics, analyze audience engagement, and optimize campaigns for maximum impact. |