Transfer primary ownership of a Business Profile

In some cases, you might want to transfer primary ownership of a Business Profile to an existing owner or manager. If you’re the only user associated with your profile, you can add more owners and managers.

Important: If you want to transfer ownership of your business, make sure you’re transferring primary ownership of your Business Profile to the new owner. This ensures all of your business info, like reviews, are maintained.

Manage your business

Understand Business Profile owner & manager roles

The 2 types of roles, owners and managers, for Business Profiles have different levels of access to the profile:

  • Only owners can add or remove users.
  • Managers can remove themselves from a profile.
  • You can’t add Google Groups as managers or owners.
  • Only the primary owner can transfer primary ownership.

Learn how to manage your Business Profile owners and managers.

Transfer primary ownership

Important: Only owners can change access roles for other owners and managers. This includes primary ownership of the Business Profile.

  1. Go to your Business Profile.
  2. Select More and then Business Profile settings and then People and access.
  3. Select the user you’d like to transfer primary ownership to.
  4. Next to “Access,” select Edit Edit.
  5. Select Primary owner and then Save.

Understand new owners & managers limitations

The new owner or manager of a Business Profile must wait 7 days before they can manage all the features. During these 7 days, they might get an error if they:

  • Delete or undelete a profile.
  • Remove other owners or managers from a profile.
    • Make themselves or someone else the primary owner.
  • If the new owner or manager leaves the business within the first 7 days, they’ll be removed from the profile. If they change their mind, they’ll need to be added again.

Tip: If an existing owner or manager tries to transfer primary ownership of the profile in charge within their first 7 days, they’ll get an error.

Related resources

true
Get help from Small Business Advisors

Want to receive one-on-one guidance and tailored recommendations on how to make the most out of your Business Profile? Try booking an appointment with Small Business Advisors.


Important: This service cannot troubleshoot issues, including Business Profile verification or suspension, or Google Ads billing.

Search
Clear search
Close search
Main menu
7688230267269435154
true
Search Help Center
true
true
true
true
true
99729
false
false
false
false
false