Destination ID: Definition

A destination ID is an identifier that represents the destination; i.e., the connected Google product, such as Google Ads or Google Analytics. The Google tag uses destination IDs to load destination-specific settings and to route events.

For Google Ads, the destination ID is the same as the conversion tracking ID, for example AW-98765.

For Google Analytics, the destination ID is the same as your web data stream's Measurement ID, for example i-gno/re-d12345.

Was this helpful?

How can we improve it?
Search
Clear search
Close search
Main menu
3217951867227360045
true
Search Help Center
true
true
true
true
true
102259
false
false
false
false