Use an XML feed

Google Sheets are recommended for feeds, but if you prefer, you can also use XML files.

Size limit

Studio counts each XML object the same as a row in a CSV. CSVs have a 700,000 row limit, and an XML file has a 700,000 object limit.

Supported formats

Unsupported formats

Upload an XML feed

  1. Click New profile to create a new profile.
  2. In the "Manage Data" step, click New content to upload your feed.
  3. In the "Manage Element" step, select and enter the following values:
    1. Content source: Select Remote file.
      Note: If you are setting up a feed that is behind a username and password, Studio will not be able to ingest it initially. This means that for the initial setup and ingestion, you will need to download a copy of the XML and upload it from your local device by selecting Local file in "Content source".
    2. Format: Select XML.
    3. Feed URL: Enter your feed URL.
    4. Root node name: Select the one root node in your feed that contains the content you want to serve in your campaign. A root node is the standalone entity or collection corresponding to all the values of a single row in a feed.
  4. Continue to set up your profile as you would for any non-XML feed.

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