Ranking within Google News

Google News aims to promote original journalism and expose users to diverse perspectives. It doesn't accept payments to expedite or improve a site’s search appearance or ranking. Participation in an advertising program like AdSense has no effect on ranking of your site in Google News, or on any other Google search engine.

Ranking in Google News is algorithmically influenced by a range of factors, including:

  • Relevance of content
  • Prominence
  • Authoritativeness
  • Freshness
  • Usability
  • Location and language

Algorithms may personalize your news for these sections:

  • “For you” in Home
  • Topics, sources, and locations in Following
  • “Picks for you” stories in your briefing
  • Your topics
  • Local news
  • Notifications

Algorithms personalize your news based on certain factors, including your interests, either that you’ve specified or that we inferred from your past activity on Google products and Youtube, depending on your activity settings.

Learn more about these factors here.

You can also:

You can improve your site's ranking by maintaining a Google-friendly website. Learn more about how Google ranks pages in Search.

We can’t provide much feedback regarding ranking. We appreciate your understanding.

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New Publisher Center

Google launched a new Publisher Center interface to help publishers easily manage how their content appears across Google News surfaces. Read more on this FAQ page and our blog post.

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