Applies to TV avails only
EMA requirement: Required
Google requirement: Required
About this column
This column is for providing internal titles to use when referring to availed content. This title has a separate function from the displayed storefront title.
Additional Google Requirements
- 100 character limit (including spaces).
- Characters in certain languages can become corrupted when opened in excel and will cause parsing errors.
Best practices
- The internal title alias is usually the original title name (not a localized title).
- If different edits of a given title are availed, add descriptions to the end of the internal title name to distinguish the special edit from the original edit (e.g. "Extended" or "Director's Cut").
- Localization info should not be provided in this column. Use the LocalizationType column instead to provide this info.
Common mistakes
- Exceeding 100 character limit (including spaces).
- Not providing the internal title (SeriesTitleInternalAlias) for all line items/windows for a given avail. This will cause a validation error.
- Using "Subbed" or "Dubbed" in the title name.