Policies and requirements
To use Merchant Centre and its programmes, you'll need to follow certain policies and requirements. These articles cover topics like the type of products that you can advertise, the language and currency that you should use for each country and the info that your landing page should include. Any policy or requirement violations can cause your products to have issues in Merchant Centre, preventing them from showing on Google.
Note: The Issue details page provides greater transparency into how specific policies affect your products. It consolidates the reasons for a violation, its impact on your account and the steps that you can take to resolve it or request a review. Learn more about the Issue details page.
Policies
Requirements
- Supported languages and currencies
- About landing page requirements
- Building trust with your customers
- About beta countries for Shopping Ads and free listings
- About compatible or refurbished third-party products
- Understanding Merchant Center country restrictions
- How Google uses key events data
- How Google uses cost of goods sold (COGS) data
- Checkout requirements and best practices