Product data alerts are email notifications that you'll receive when something unexpected happens with your product data, such as when the number of active items drops significantly for a certain set of products.
This article explains how product data alerts work and how they're triggered.
Benefits
You can review any issues with your product data in your Merchant Centre, but there might be a considerable lag between the time when an error occurs and the time when you check back. Product data alerts allow Google to notify you by email as soon as a problem with your eligible products is detected.
How it works
By default, an alert will be triggered if a significant drop in active products is detected for any combination of target country and Google surface (for example, US + Shopping ads). The email will explain what happened and provide you with links to the relevant section of Merchant Centre so that you can instantly check on your product data.
Other types of product data alerts, such as product protection, are opt-in only and must be turned on before you can begin receiving notifications.
You can opt in or out of these alerts by changing your email preferences. Learn how to change your Merchant Centre email preferences.
Availability
Product data alerts are available for the following destinations, regardless of the product data source type:
- Shopping ads
- Local inventory ads
- Display ads