About Ask Advisor in Merchant Center

Note: The Ask Advisor feature is still in beta, available only to selected merchants only.

Ask Advisor is an AI-powered assistant designed to offer personalised growth insights, technical troubleshooting, product knowledge and seamless navigation, all through a single chatbot within Merchant Center's user interface. 

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Benefits

  • Performance reporting and insights: Go beyond the existing data to gain insights. The advisor acts as a consultant to help you understand the specifics of your performance, and gain insights from your existing product data sources, descriptions and approvals.
  • Product listings and issue resolution: Get help with product and account-level issues. The chatbot can guide you towards fixing your product issues and disapprovals.
  • Personalised recommendations: Receive recommendations based on your business goals
  • Manage your shop quality: Identify opportunities to improve your shop signals including delivery, returns and more to provide a great shopping experience for your customers.
  • Educational and support content: Access help and educational content on how Merchant Center works.

How to use Ask Advisor in Merchant Center

To activate Ask Advisor in your Merchant Center:

  1. Go to the top-right corner of your Merchant Center.
  2. Select Ask Advisor (beta) icon.
  3. In the Ask Advisor's textbox, type your text or questions to start a conversation.

Bear in mind:

  • Ask Advisor may need a moment to process your request.
  • Generated information and images are either sourced from your landing page or generated by Google's AI systems.
  • In some scenarios, Ask Advisor may not generate accurate or relevant responses. Feel free to use the thumbs up and thumbs down buttons to share your feedback on the responses.
  • Ensure that the suggestions that you accept are accurate and relevant before implementing them in your Merchant Center account.

Availability

Ask Advisor is currently in a closed beta and is available to only a limited number of merchants.

  • Eligibility: Currently, the beta is primarily focused on selected US-based merchants with accounts in English that have been active for at least three months.
  • Access: If your account is part of the beta, you will see an 'Ask Advisor' tab with a 'Beta' label in the left-hand navigation menu of your Merchant Center.
  • Notification: Selected merchants will receive an email notification regarding their inclusion in the Beta programme.

Tips for using Ask Advisor

  • When prompting, be specific with your queries. Try to specify keywords, campaign names, or metrics and dimensions.
  • Communicate with Ask Advisor as if you're talking to a human. You can ask follow-up questions to a subject, or change to a new subject.
  • Ask Advisor suggests responses to help guide your conversation. You can either choose a suggested option or modify it to add your own context.

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