Before you begin
Make sure that you've set up conversions in Google Ads and that you receive and measure conversions from your Shopping campaigns. Learn more about how to set up your conversions in Google Ads.
Note: Automated discounts don't support conversions in Floodlight or Search Ads 360.
You're responsible for ensuring that your use of automated discounts complies with all local laws and regulations that apply to you and your business.
Step 1
Add the automated discounts add-on to your Merchant Center account. Learn more about how to activate add-ons in Merchant Center.
- In your Merchant Centeraccount, select Settings
and then select Add-ons. You'll view a list of all available options.
- Find the 'Automated discounts' add-on and select Add.
- In the 'Add automated discounts' add-on dialog, select Add.