The vehicle “Price drop” annotation makes it easier for customers to understand when the price of your vehicles decreases significantly.
On this page
How it works
If you change the price of your vehicle to be lower than the average price that you listed in the past 30 days, Google can automatically show the vehicle “Price drop” badge for this product. Vehicle “Price drop” badges are designed to show only when there has been a significant drop to what has been a fairly stable price for a product.
Google determines which badge to show for your vehicle ad by comparing the current price of your vehicle with its historical prices submitted using your vehicle inventory feed. There’s no change required for you to make in the feed.
How it shows
Vehicle price drop annotations show as simple, concise badges that indicate a price reduction for your vehicle without specifying the amount or percentage of reduction.
Example: “Price drop”
Availability
Vehicle “Price drop” annotations are currently available through mobile and desktop devices in Australia, Canada, Japan, and the United States.