This article explains various reasons why the store-specific product pages with in-store availability and price feature was rejected by Google, and what steps can be taken to resolve the issues. Once you've updated your website according to the requirements, you must resubmit your example product landing page for review.
Your sample product page must lead to a shop-specific landing page based on the Google Business Profile shop code passed via the {store_code} ValueTrack parameter
[store_code] ValueTrack parameter from the link template [link_template] with a Google Business Profile shop code when a product is clicked. Follow the steps below:item ID [id] |
title [title] |
link template [link_template] |
| 123 | Two-person camping tent – Adventure series | http://mikemart.com/123?store={store_code} |
item ID [id] |
price [price] |
quantity[quantity] |
shop code [store_code] |
| 123 | 249.99 GBP | 5 | 101 |
The resulting landing page for item 123 at shop code 101 is http://mikemart.com/123?store=101
Step 1 of 2: Ensure that your example product landing page URL included a shop-specific landing page
In your Merchant Center account, click Settings
in the left navigation menu.
Select Add-ons.
Select the Your add-ons tab.
In the 'Local inventory ads' card, click Go to local inventory ads.
Click Review setup status next to the country for which you want to set it up.
Scroll down to 'Your product page experience'.
Under 'Store-specific product pages with in-store availability and price', make sure that the URL provided has a valid shop code that is leading to a working shop-specific landing page. Using the example URL above, the provided URL for review would be http://mikemart.com/123?store=101.
Step 2 of 2: Confirm that your example product landing page URL directs you to a shop-specific landing page
Your landing pages shouldn't return a 404 error. If you receive a 404 error, you'll need to work with your web developer team to determine if your website can support shop-specific information based on a Google Business Profile shop code.
Your sample product page must provide users the option to check a product's price and availability at different shop locations
Your sample product landing page must display a shop-specific price for your product
Your example product landing page doesn't contain a shop-specific price for your product. If you only display one price, make sure that your in-store and online prices match.
Your sample product landing page must display shop-specific availability for your product
Your example product landing page doesn't contain shop-specific availability for your product. Online purchase availability is not equivalent to shop-level availability. You must display your shop's local availability as prominently as the option to buy online.
Resubmit your example product landing page
In your Merchant Center account, click Settings
in the left navigation menu.
Select Add-ons.
Select the Your add-ons tab.
In the 'Local inventory ads' card, click Go to Local inventory ads.
Click Review setup status next to the country for which you wish to resubmit the landing page.
Scroll down to 'Your product page experience'.
Under the 'Store-specific product pages with in-store availability and price' option, update the product URL that shows the shop-specific landing page.