By publishing to Google Play, you agree to adhere to our Developer Program Policies and Developer Distribution Agreement.
Rejections, removals, suspensions, and warnings
We recommend that you watch this video on How to handle a policy violation on Google Play which explains the various policy review outcomes. It gives some common examples of what might cause a violation and explains the next steps for getting your flagged app or game back on Google Play.
Google Play Protect
Google Play Protect is Google's built-in malware protection for Android. It protects users against potentially harmful apps (PHAs), which may include apps that have been removed or suspended from Google Play.
If your app has been removed or suspended from Google Play, its users may receive a push notification from Google Play Protect informing them of this change and giving them the option to remove the app from their device. Users will also have the option to keep the app.
For more information, go to Google Play Protect.
Resubmit your app following a policy violation
If Google Play contacts you regarding a policy violation, you may be able to correct the issue yourself and resubmit your app.
Here's how to resubmit your app following a policy violation:
- Read through the relevant policy noted in the enforcement message for more details. Check your Play Console Inbox and email for information about the policy your app violated.
- Note: Also check that your app is compliant with all other Google Play Developer Program Policies. Additional enforcement could occur if there are further policy violations.
- Make the appropriate changes to your app and update all release types in addition to your production release (for example, the open, closed, and internal test track releases).
- Open Play Console and upload the modified, policy-compliant app bundle across all tracks, and deactivate the non-compliant app bundle(s).
- Important: If you fail to deactivate the non-compliant app bundle(s), your attempt to resubmit your app will fail, and live versions of your app bundle(s) may be removed from Google Play.
- Click Manage track and Create new release.
- If the release with the violating app bundles are in a draft state, discard the release. Otherwise, add the policy-compliant version of app bundles.
- Make sure the non-compliant version is under the "Not included" section of this release.
- Enter a release name and click Save. Once saved, click Review release and then roll out the release to 100%.
- If the non-compliant versions are released to multiple tracks, repeat Step 4 in each track.
Tip: If you need more information about releases, go to Prepare and roll out a release.
Appeals
You can appeal your app’s removal from Google Play. You may submit one appeal per app removal, suspension, or other enforcement action. We will reinstate apps in appropriate circumstances, including if an error was made and we find that your app does not violate the Google Play Developer Program Policies and Developer Distribution Agreement.
Note:
- Although we may send removal emails in your app's default language, we can only respond to appeals in Chinese, English, Japanese, and Korean at this time.
- If you misuse our appeals process, including sending abusive or inappropriate communications to our support teams, you may become ineligible for further email support. If you become ineligible for email support, we will notify you and provide additional details to you via email.
Related content
- Learn more about Google Play's Policies in Play Academy.