Set up Lawwwing to obtain user consent

To capture valuable insights while protecting user privacy, you need to collect consent from your website users. We recommend you use a Consent Management Platform (CMP) or work with your Content Management System (CMS) to collect consent and send it to Google.

Learn more about how to Set up your consent banner with a consent management platform or a content management system.

Step 1 of 2: Set up a consent banner

Sign up at Lawwwing and configure your banner using their getting started wizard.
Make sure your banner complies with the requirements in the Google EU User Consent Policy (EUUCP).

Learn more about Lawwwing banner setup.

Step 2 of 2: Set up consent mode

Set up using Google Tag Manager

Open Google Tag Manager and navigate to your container.
In "Tags", select New and name the tag.
Select Tag Configuration > Discover more tag types in the Community Template Gallery.
From the gallery, search for and install "Lawwwing CMP" by Lawwwing.
In Lawwwing, navigate to "Installation", select the Google Tag Manager, and copy the ID generated for your site.
Check the box labeled "Embed the Lawwwing SDK on your website from GTM" in Google Tag Manager and paste the ID from step 7 in the box labeled "Lawwwing ID".
Set your preferred default settings under the "Set Google Consent Mode default status" section. Add a row for "Global settings" with the region field left blank, and include additional rows for region-specific settings by entering comma-separated ISO 3166-2 country codes in the "Region" box. For more information refer to this article.
Select Add > Triggering.
Select Consent Initialization - All Pages.
Select Save.
Test your container by selecting Preview in the top right corner.
Publish your container.

Set up using another platform or directly from your website’s code

From your Lawwwing account, go to Installation.
Choose the installation option most appropriate for you, and copy the required code.
- If you use a website builder, review their documentation to find out how to implement code in the <head> tag of each page. Otherwise, skip to step 3.
In the <head> tag of each page, paste the following code followed by the CMP script you copied in step 1 at the very top of the head tag. If you're using a website builder, refer to step 2.

This is critical in order to ensure the CMP functions properly.

<script>

// Define dataLayer and the gtag function.

window.dataLayer = window.dataLayer || [];

function gtag(){dataLayer.push(arguments);}

// Set default consent for specific regions according to your requirements

gtag('consent', 'default', {

'ad_storage': 'denied',

'ad_user_data': 'denied',

'ad_personalization': 'denied',

'analytics_storage': 'denied',

'regions':[<list of ISO 3166-2 region codes>]

});

// Set default consent for all other regions according to your requirements

gtag('consent', 'default', {

'ad_storage': 'denied',

'ad_user_data': 'denied',

'ad_personalization': 'denied',

'analytics_storage': 'denied'

});

</script>

<!-- PASTE YOUR Lawwwing CMP CODE SNIPPET HERE -- >

<!-- It would look something like the snippet below -- >

<!--

<script src="https://cdn.lawwwing.com/widgets/current/<your-site-id>/cookie-widget.min.js" type="text/javascript" data-lwid="<your-site-id>"></script>

</script>

-->

How to test using Tag Assistant

Learn more about how to Troubleshoot consent mode with Tag Assistant.

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