Vehicle feed service providers create and manage Merchant Center accounts and vehicle data sources to help onboard dealers and auto advertisers into Vehicle Ads. Google’s Vehicle Feed Service Provider program allows you to participate in vehicle ads without the need to create, submit, and manage vehicle ads primary data sources yourself.
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Benefits
Partnering with a vehicle feed service provider offers benefits to dealers and auto advertisers, such as:
- Streamlined data source (also known as feed) management: Data source creation, curation, and ongoing management of your vehicle data source
- Automated quality assurance: Data quality approval following data source creation
How it works
Vehicle feed service providers are experienced in Vehicle Ads, Merchant Center, and Google Ads. With a vehicle feed service provider, you can reduce your activation time by streamlining your onboarding into the Vehicle Ads program.
Note: There’s a cost associated with using a third-party provider to manage data sources. Consult with providers for accurate pricing and service offerings.
Participate in Vehicle ads with a Vehicle feed service provider
To start using a Vehicle feed service provider, contact one of the existing providers to activate your dealership for Vehicle ads.
The following table lists the eligible existing Vehicle feed services providers:
| Provider |
Countries serviced |
Provider |
Countries serviced |
Provider |
Countries serviced |
| AdFeeder |
GB |
Dealer Inspire |
CA, US |
Reunion Marketing |
CA, US |
| ADME ADVERTISING PTY LTD |
AU |
Dealer Teamwork |
CA, US |
Search Optics |
US |
| Adpearance |
CA, US |
Dealer.com |
US |
Sincro MCA |
US |
| Adtaxi VLA |
US |
Dealercraft Inc |
CA |
sMedia Canada |
CA |
| AdTorque Edge |
AU |
DealerOn |
US |
Solutions Medias360 / Consultant Auto 360 |
CA |
| Affinitiv Advertising MCC |
CA, US |
Dealcar |
ES, IT |
Spearhead Online |
CA, US |
| Agentur Kühnen |
DE |
Delos Digital |
AU |
Star Performance Marketing |
US |
| AMSI / AAG |
US |
67 Degrees |
UK |
Stream Companies |
CA, US |
| ATG |
GB |
digital35 GmbH |
DE |
Stream Companies |
US |
| AutoCanada |
CA |
EasyCars |
AU |
Strong Automotive Merchandising |
CA, US |
| Autohaus Digital |
DE |
EDealer |
CA |
Tilo Motion |
ES |
| Automotive Clients |
US |
EveryCo |
DE |
TRFFK |
CA |
| Autohausmarketing Kammergruber |
DE |
FlexDealer |
CA, US |
TRFFK US |
US |
| Auto Social Ltd |
UK |
Force Marketing |
US |
TurnKey Marketing |
CA, US |
| Autoweb |
UK |
Fullpath |
US |
two S |
DE |
| Big Click |
CA |
Group 1 Automotive |
US |
UnameIT |
NL |
| Bluesky Interactive |
GB |
Holman |
US |
Wayne Reaves Computer Systems |
US |
| C-4 Analytics VLA Google Merchant Center Account |
CA, US |
intice |
US |
Work Truck Solutions |
US |
| Capital One |
US |
Inventario.pro |
ES |
ZeroSum |
CA, US |
| CARGroup |
US |
Kaavan Digital |
ES |
|
|
| Carsales Dealer Merchant Centre |
AU |
L2TMedia |
CA, US |
|
|
| Carvitra |
DE |
Leadbox |
CA |
|
|
| CF Search Marketing |
US |
Localise |
GB, FR |
|
|
| Chumney & Associates |
US |
Magnetis Auto |
CA |
|
|
| ClickDealer |
GB |
Max Connect Digital |
US |
|
|
| Click Here Digital |
US |
MMG |
CA, US |
|
|
| D2C Media Inc |
GB
|
MotorK |
ES, IT |
|
|
| Data Driven Holdings |
US |
Netsertive |
US |
|
|
| dbaPlatform (vla ads) |
CA, US |
Octane Marketing |
US |
|
|
| Dealer e Process |
CA, US |
PM MasterMerchant |
US |
|
|
| Dealer InLine |
CA |
PureCars |
CA, US |
|
|
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