Starting April 2025, DoubleVerify will update its standard verification pre-bid rate card and marginally increase the CPM rates for some solutions. The updated pricing is part of DoubleVerify’s commitment to continually improving and enhancing their services.
How will this affect my rates?
- The new pricing applies to all impressions from new and existing line items beginning in April 2025.
- Advertisers with negotiated custom rates or those not using DoubleVerify as a third-party vendor won’t experience this change.
Where can I learn more about pricing?
For questions about standard pricing or custom rates, contact DoubleVerify.