Advertiser verification: Fix issues with your document

What is advertiser verification?

Advertiser verification is a series of tasks that you’ll need to complete. You’ll provide some basic info about you or your organisation.

Learn more about verification.

Account suspension

Submitting false information as part of our verification is an egregious violation of Google’s policies and will result in your account being suspended. Learn more about the Circumventing systems policy.

Tips for submitting your documents

  • Capture the entire document, including all four corners.
  • Your image must be readable, in focus and free of reflections and glare.
  • Incomplete or obstructed documents or dark or blurry photos won’t be accepted.
  • To prevent abuse, we allow a limited number of verification attempts.
  • Uploading photos or documents other than what is requested may result in account suspension.

There was an issue with my task. What does that mean?

This means that Google couldn’t verify your information. This usually happens because there was an issue with the submitted documents. You can resubmit your documents in your Google Ads account. For more details about your issue and how to fix it, refer to the searchable table below.

IssueAccount typeDescriptionHow to fix
Address can’t be verified

Individual

The address listed on your document didn’t match the address listed on your payments profileRe-submit a document with an address that matches your payment profile address or update your payments profile address before submitting.
Document is blurred

Individual and Organisation

The submitted document was blurry or low-quality. Re-submit a clear, high-quality document from the list of acceptable documents for your country.
Document is expired or too old

Individual and Organisation

The submitted document is expired or too old.Re-submit a valid, non-expired document from the list of acceptable documents for your country.
Document is missing the back

Individual and Organisation

The submitted document only showed the front side.Re-submit both the front and the back of the document. Refer to the list of acceptable documents for your country.
Document is poorly lit

Individual and Organisation

The submitted document was poorly lit or too dark. Re-submit a clear, well-lit document from the list of acceptable documents for your country.
Document is self-printed

Individual and Organisation

The submitted document was either a photocopy or a screenshot. Re-submit an image of the original document from the list of acceptable documents for your country.
Legal name can’t be verified

Organisation

The owner’s legal name entered during the task doesn’t exactly match the owner’s legal name on the submitted organisational document. Re-submit a document that has a legal name that exactly matches the legal name entered during the task, or update the legal name in the task. Refer to the list of acceptable documents for your country.
Business information couldn’t be verified

Organisation

Your organisation name doesn’t exactly match the organisation name on the submitted document. Re-submit a document that has an organisation name that exactly matches your organisation’s name from the list of acceptable documents for your country, or edit your organisation name to match the legal name that appears in your document.
Payments mismatch with submitted documents

Individual

The country listed for your payment profile is different from the address listed in your submitted document.

Re-submit a document with a country that matches your payment profile country from the list of acceptable documents for your country.

As a reminder, you must submit a document that is issued by the payments profile country. However, for European Economic Area (EEA) countries, any ID is accepted if it’s issued by any country that’s part of the EEA.

If the country listed in your payments profile doesn’t match the registration documents, please contact Google Ads Support to ask to create a new payments profile with a different country.

Payments profile account type is wrong

Individual and Organisation

Your payments profile account type doesn't match the info in your submitted document. For example, your payments profile account type is set to 'Individual', but your documents show that you’re actually an organisation.

You may be able to switch the account type once for your account on your account’s Settings page. Learn more about how to Change your account type.

If you don't have the option to edit the 'Account type' setting, contact Google Ads Support.

The document type that you submitted is not supported

Individual and Organisation

The submitted document that wasn’t on the list of acceptable documents for your country.Re-submit an acceptable:
  • Registration document
  • Government-issued photo ID

Make sure that you submit documents that are on the list of acceptable documents for your country.

Note that digital IDs aren’t accepted.

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