Updates to Gambling and games policy (January 2025)

Google provides translated versions of our Help Centre, although they are not meant to change the content of our policies. The English version is the official language that we use to enforce our policies. To view this article in a different language, use the language drop-down at the bottom of the page.

On 8 January 2025, Google will update the Nigeria country specifics of its Gambling and games policy to reflect the impact of a recent court ruling. As a result, we changed our policies to disallow the following gambling content from targeting Nigeria effective immediately:

Product

Allowed?

Details

Online gambling

red x mark Not allowed

Google doesn't allow advertising for Internet-based games where money or other items of value are paid or wagered to win a greater sum of money or other item of value

Gambling-related products

red x mark Not allowed

Google doesn’t allow ads promoting the following gambling-related products:

  • Gambling-related promotional products, such as gambling-related vouchers, bonus codes, etc.
  • Gambling-related tutoring and educational materials, such as books and eBooks
  • Gambling-related information such as tips, odds and handicapping

(Posted on 8 January 2025)

Was this helpful?

How can we improve it?
true
Search
Clear search
Close search
Main menu
4244737622267059930
true
Search Help Centre
true
true
true
true
true
73067
false
false
false
false