Upcoming changes to the commonly used set of ad technology providers

The commonly used set of ad technology providers will be updated on or after June 2, 2025 to reflect the ad technology providers that work most closely with publishers globally, based on data we've collected from all programmatic demand sources, as well as meeting our privacy standards. After this date, the list will be periodically updated, and you will be able to find the up-to-date version of the list published at Ad technology providers. You can view the controls and the list of ad technology providers in your account on the European regulations settings page in Privacy & messaging. If you want to prevent automatic updates, select Custom ad partners. This will create a custom list pre-filled with your current selections, which you can then modify as needed.