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Please make sure that you visit Your AdSense Page, where you can find personalised information about your account to help you succeed with AdSense.

H5 Games Ads

Track your H5 Games Ads performance

You can check the performance of your H5 Games Ads by running an 'Ad format' report in your AdSense account.

  1. Sign in to your AdSense account.
  2. Choose how you'd like to generate your report:
    • To have AdSense automatically generate your report, go to: https://adsense.google.com/adsense/reporting/?ag=date&dd=1YadpresentationY2YMANUAL_REWARDEDYRewardedYMANUAL_INTERSTITIALYInterstitial
    • To generate the report yourself:

      1. Click Reports.
      2. Click Filter Filter and select Ad format.The AdSense reports interface showing where to select the 'Ad format' filter
      3. In the table select the 'Interstitial' and 'Rewarded' formats.The AdSense reports interface showing where to choose ad formats
        Note: These formats are reserved for H5 Games Ads and won't include metrics from formats such as vignettes or Google Ad Manager web interstitials.
      4. Click Apply.The AdSense reports interface showing a report filtered by game formats
        Note: For the rewarded format, the clicks metric captures both physical clicks and engaged views. This means that you should take care with any derived metrics (e.g. click-through rate (CTR), cost per click (CPC), etc.) for this format as they might be misleading.

        Also, use caution when analysing clicks and/or click-derived metrics for your entire account if you use the rewarded format. We recommend that you use the 'Ad format' breakdown in your reports.

Tip: If you want more customised performance breakdowns such as checking the performance per game category (e.g. casual vs. hyper-casual games) or traffic source (e.g. organic vs. paid traffic), you can create custom channels.

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